---
title: How to create custom properties in HubSpot — Your HubSpot Helper
description: HubSpot comes out-of-the-box with hundreds of built-in contact, company, deal and ticket fields, but you can also create your own by using custom properties.
image: https://resources.meetkiwi.com/hubfs/HubSpotHelper-MarketingHub-CustomProperties.jpg
---

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# How do you set up custom properties in HubSpot?

In this step-by-step video, we’ll review:

- Default field options built into HubSpot
- Strategies to think through before creating custom fields
- Popular types of custom fields
- How to create custom fields
- How to segment and report on custom fields

Watch the video

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![How to create custom properties in HubSpot](https://resources.meetkiwi.com/hubfs/HubSpotHelper-MarketingHub-CustomProperties.jpg)

 Video by <https://www.meetkiwi.com/>